Nestle Purina PetCare has announced the introduction of free, pet-related downloadable ringtones.
A selection of up to 5 ringtones is available from the Purina downloads website including a meowing cat and barking dog.
The ringtones are available to mobile users on only a small selection of service providers and on major brand phones.
The new download offerings are part of an overall renovation to the Purina website which aims to streamline the site's navigation and provide additional resources, such as a Purina activity calendar.
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